Wendy Kritt, Board Member
Wendy Kritt was Senior Director, Consumer Relations, Activation, and Culinary for Kraft Heinz Company. During her 31-year career at Kraft, she held leadership roles in Brand Management, Local and Customer Marketing, Hispanic Marketing, Consumer Promotions, and Consumer Relations.
Wendy most recently led the Consumer Relations function, setting the function’s global mission, objectives and strategies. She was the leader and creator of the Global Consumer Relations Council, working with 50+ countries to bring best practices and efficiencies to their consumer relations’ services, following a “best of local/best of global” approach. She established Consumer Relations as a leader in social media listening and engagement, the newest channel for customer service feedback. Wendy was also responsible for Consumer Promotion Operations, leading the team that works with all Kraft Heinz brands on the planning and implementation excellence of their promotional marketing.
Wendy was a member and Chair of the Kraft Employee Fund leadership council (2005-2008), the governing body of the employee giving program that annually determined agency recipients of $2.3 million of grants to nonprofit agencies in the Chicago area.
Wendy graduated with a B.S. in Psychology from Tufts University and received her M.B.A.from Northwestern’s Kellogg Graduate School of Management. She has completed ESC training in ESC & Nonprofit 101, Tech Tools, Facilitating Small Workgroups, The Consultant as Coach, Consulting Skills, and Advanced Consulting. Wendy is Vice Chair of the ESC Board of Directors.